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Privacy Policy

Privacy Policy for Magic Sticks

Effective Date: 01.01.2025
Based in: Czech Republic

HiLoCookie (“we,” “our,” “us”) is committed to protecting the privacy of our customers and users. This Privacy Policy complies with the General Data Protection Regulation (GDPR) and the relevant provisions of Czech law, including Act No. 110/2019 Coll., on the Processing of Personal Data, and outlines how we handle your personal information.


1. Data Controller

The data controller is:
HiLoCookie
support@hilocookie.com

For questions regarding this policy or your personal data, please contact us at support@hilocookie.com.


2. Personal Data We Collect

We process the following types of personal data:

a. Data Provided by You:

  • Identification Data: Name, surname, email address, phone number.
  • Order Data: Delivery address, billing address, and payment details (processed securely through third-party providers).

b. Data Collected Automatically:

  • Technical Data: IP address, browser type, operating system, and device information.
  • Behavioral Data: Information about your interaction with our website, including pages visited and time spent on the site, collected via cookies or analytics tools.

3. Purpose and Legal Basis for Processing

a. For the Fulfillment of Contracts

We process your data to:

  • Complete your orders and provide services.
  • Send order confirmations and transaction updates.
  • Deliver purchased goods and manage returns or complaints.

Legal Basis: Performance of a contract (Article 6(1)(b) GDPR).

b. For Legitimate Business Interests

To improve our services, analyze customer behavior, and prevent fraud.
Legal Basis: Legitimate interest (Article 6(1)(f) GDPR).

c. For Compliance with Legal Obligations

To comply with tax, accounting, and legal requirements under Czech law.
Legal Basis: Legal obligation (Article 6(1)(c) GDPR).

d. Based on Your Consent

If you subscribe to our newsletter or agree to marketing communications.
Legal Basis: Consent (Article 6(1)(a) GDPR).


4. Recipients of Personal Data

Your data may be shared with:

  • Service Providers: Payment processors, shipping companies, IT service providers, and analytics platforms.
  • Legal Authorities: When required by law or to protect our legal rights.

We ensure all third parties comply with GDPR and Czech data protection laws.


5. International Data Transfers

If personal data is transferred outside the European Union, we ensure compliance with GDPR, including the use of appropriate safeguards like the Standard Contractual Clauses (SCCs).


6. Data Retention

We retain your data:

  • For order-related data: 10 years, as required by Czech accounting and tax laws.
  • For marketing communications: Until you withdraw your consent.
  • For website analytics: Data is anonymized and retained as per service provider policies.

7. Your Rights

As a data subject, you have the following rights under GDPR and Czech law:

  • Access: Obtain a copy of the personal data we hold about you.
  • Rectification: Request correction of inaccurate or incomplete data.
  • Erasure (“Right to Be Forgotten”): Request deletion of your data where applicable.
  • Restriction of Processing: Request limitations on the processing of your data.
  • Data Portability: Receive your data in a structured, machine-readable format.
  • Objection: Object to processing based on legitimate interests or for marketing purposes.
  • Withdraw Consent: Withdraw your consent for processing at any time.

To exercise your rights, contact us at [Your Contact Email]. You also have the right to lodge a complaint with the Office for Personal Data Protection (ÚOOÚ) at www.uoou.cz.


8. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience and analyze traffic. By using our website, you consent to the use of cookies.

Types of Cookies We Use:

  • Essential Cookies: Necessary for the functioning of the website.
  • Analytics Cookies: To analyze website usage and improve functionality.
  • Marketing Cookies: To deliver personalized ads (if applicable).

You can manage or disable cookies in your browser settings.


9. Security of Your Data

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, loss, or misuse. These include encryption, secure storage, and regular security reviews.


10. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Any updates will be published on this page, and significant changes will be communicated directly to you where required.


11. Contact Us

For questions or concerns about this Privacy Policy, or to exercise your rights, please contact:
HiLoCookie
support@hilocookie.com

This Privacy Policy complies with GDPR and Czech legal requirements, ensuring transparency and customer trust.

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